New Hires Boost Growth at

Easy Website Builder Company Appoints Vice-President, Expands Marketing Team

August 20, 2009

VANCOUVER, BC –, the easy website builder company, today announced the addition of three marketing and communications veterans to its team: John Lyotier, VP Marketing; Richard Martinez, Director of Strategic Development; and Elizabeth Southall, Conversion Specialist, adding a combined 40 years of experience to the company's growing Vancouver office.

"We're excited to be growing rapidly during this challenging economic climate," said Chief Evangelist and President, Dean Gagnon. "These three individuals have proven track records and bring expert knowledge of our customer – the small business owner – to our team. We have now added nine new hires in the past four months, and are continuing our search for several more."

John Lyotier brings experience in developing and managing dozens of start-up businesses, including leadership roles at Reinvent Technology Inc. and Marqui, Inc. In his new role at, Lyotier will lead a marketing team, focusing on branding initiatives and revenue.

For over a decade, Richard Martinez has proven his marketing and advertising talents in a variety of roles, including managing online ventures and top tier click-and-mortar brands. Most recently he was with Fiver Media/Riptown as Web Optimization and Product Marketing Manager, preceded by his role as Director of Media with X10 Wireless Technology, as well as working at Avenue A | Razorfish. In his new position he will lead business development and partnerships.

Elizabeth Southall is a seasoned Conversion Specialist for online businesses. Elizabeth combines expertise in web design, landing page optimization, online testing, user experience and persuasion copywriting to optimize online businesses and maximize conversions. Formerly with WiderFunnel Marketing and the Internet Marketing Center, her role at is to create and implement strategies to convert more web visitors into paying customers.

About is an easy-to-use online business website builder company that empowers entrepreneurs by providing them with the tools and education to achieve their dreams. Since 1999, hundreds of thousands of websites have been built using our technology.

With our all-in-one website builder solution, customers can create a complete online store without ever having to learn design or computer programming. Based in historic Gastown, currently employs 36 staff and a Director of Greetings (DOGs) named Jack.

Contact Information:

Patrick Lok
Town Crier
1.866.448.4588 ext.169

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